股权的本质是一种共识经常有客户咨询我，他们要和某公司合作，如何分配股权才合理？其实股权分配的本质就是项目核心资源要素权重占比，达成的共识最终的数字体现。三个关键词，核心资源要素，权重占比，共识。具体股权分配的决策过程可以分为三步：

　　The essence of equity is a consensus. I often receive inquiries from clients about how to allocate equity reasonably when they want to cooperate with a certain company? In fact, the essence of equity distribution is the proportion of core resource elements in the project, and the final consensus reached is reflected in the number. Three keywords, core resource elements, weight proportion, and consensus. The decision-making process for specific equity distribution can be divided into three steps:

　　第一步，提炼出项目核心资源要素。

　　The first step is to extract the core resource elements of the project.

　　第二步，就是对核心资源要素进行重要程度打分，就是分配权重。

　　The second step is to score the importance of core resource elements, which is to allocate weights.

　　第三步，就是项目方对项目核心资源要素占比权重进行最终共识。决定股权分配比例。

　　The third step is for the project party to reach a final consensus on the proportion and weight of core resource elements in the project. Determine the proportion of equity distribution.

　　比如你是一家出海运营公司，

　　For example, if you are an overseas operation company,

　　现在有一个产品公司想和你们合作共同开发某个海外市场，你出的资源要素是运营（相关经验积累，资源，人力等），产品公司出的是产品，还有一个资源要素是项目启动资金，具体看谁出，出多少。你们对这三个资源要素进行权重划分，进行激烈讨论并达成最终的共识具体权重划分，比如运营占比百分之50，原始出资占比百分之20，产品占比百分之30。这就完整的股权分配决策过程。

　　Now there is a product company that wants to cooperate with you to jointly develop an overseas market. The resource element you provide is operations (related experience accumulation, resources, manpower, etc.), the product company provides products, and another resource element is project start-up funds. It depends on who provides and how much they provide. You divided the weights of these three resource elements, had intense discussions, and reached a final consensus on specific weight allocation, such as 50% for operations, 20% for original investment, and 30% for products. This is the complete process of equity distribution decision-making.

　　需要策划商业计划书，可行性研究报告，合作计划书，商业模式欢迎咨询。

　　We need to plan a business plan, feasibility study report, cooperation proposal, and business model. Please feel free to consult.

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